Schedule
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Week 1
Tuesday
9/2

Introduction

 

Thursday
9/4

Blogs and Networks

Readings (due today)
Semiotics for Beginners Signs

The Selfish Gene

Week 2
Tuesday
9/9

Mass Communication, Culture, and Mass Media

Readings (due today)
Chapter 1, pages 3-35

Thursday
9/11

Topic: The Evolving Mass Communication Process

Readings (due today)
Chapter 2, pages 37-60

Week 3
Tuesday
9/16


Media Use/Effect Paper Due

Readings (due today)
Chapter 3, pages 63-94

Thursday
9/18

Topic: Books

Readings (due today)
Chapter 4, pages 97-129

Assignment
Bring Magazines to next class

Week 4
Tuesday
9/23

Topic: Newspapers, Magazines

Readings (due today)
Chapter 5, pages 131-155

Thursday
9/25

Topic: Film

Readings (due today)
Chapter 6, pages 157-190

Week 5
Tuesday
9/30

Topic: Film (continued)
Powerpoint Overview
Group Presentation Overview

Assignment
Listen to Radio Lab - War of the Worlds

Thursday
10/2

Topic: Radio, Recording, and Popular Music

Readings (due today)
Chapter 7, pages 193-228

Week 6
Tuesday
10/7

Topic: Television, Cable, and Mobile Video

Readings (due today)
Chapter 8, pages 231-267

Thursday
10/9

Topic: Television, Cable, and Mobile Video (continued)

 

Week 7

Group Presentations

 

Week 8
Tuesday
10/21

Topic: Videogames

Readings (due today)
Chapter 9, pages 269-294

Thursday
10/23

Topic: The Internet and the World Wide Web

Readings (due today)
Chapter 10, pages 297-336

Week 9
Tuesday
10/28

Topic: The Internet and the World Wide Web (continued)

 

Thursday
10/30

Final Project Overview

 

Week 10
Tuesday
11/4

Blog about voting experience

Readings (due today)
Chapter 11, pages 339-368

Thursday
11/6

Final Project Proposal Due
Topic: Public Relations, Advertising

Readings (due today)
Chapter 12, pages 371-404

Week 11
Tuesday
11/11

Topic: Theories and Effects of Mass Communication

Readings (due today)
Chapter 13, pages 407-445

Thursday
11/13

Topic: Global Media Media Freedom, Regulation, and Ethics

Readings (due today)
Chapter 14, pages 447-482
Chapter 15, pages 485-516

Week 12

Final Presentation Meetings

 

Week 13 

Thanksgiving Break

 

Week 14

Final Presentations

Final Grading Criteria
20% proposal/concept
20% critical content/quality of information
20% powerpoint/structure
20% knowledge/understanding
20% presentation quality/ambition

Week 15

Final Presentations

 

Week 16

Final Presentations